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CUPRA joins forces with Matildas' rising star Mary Fowler

Sydney, 11 August 2023
In an exciting collaboration that unites the worlds of sports and automotive, superstar footballer Australian Mary Fowler has become a CUPRA brand ambassador, the cutting-edge automotive brand that inspires the world from Barcelona. The partnership between the Matildas' rising star and CUPRA, renowned for its distinctive approach to automotive design and commitment to electric performance, promises to inspire and captivate football fans and car enthusiasts alike.
 
Mary Fowler's journey in the world of football has been nothing short of exceptional. As a key player for the Australian women's national soccer team, the Matildas, Fowler has showcased her unmatched skills and dedication on the field, earning herself a reputation as a dynamic and determined athlete. With her unyielding passion for the game, Fowler has been a driving force behind the Matildas' success, leaving an indelible mark on the sport and inspiring aspiring athletes worldwide.
CUPRA collaboration with Mary Fowler.

CUPRA's commitment to innovation and sustainability resonated with Fowler, prompting her to express her gratitude for the support as she embarks on a new journey: learning to drive and getting behind the wheel of the fully electric CUPRA Born. "CUPRA are supporting me as I learn to drive and get behind the wheel of the CUPRA Born, something I'm very grateful for. It feels like an authentic story to share, and I respect the brand for that," Fowler explained.

The partnership between Mary Fowler and CUPRA symbolises the impulse of a new era of inspiration, innovation, and electric performance. As the world eagerly watches, these two dynamic forces are set to redefine excellence and inspire individuals worldwide to chase their dreams.

"What first spoke to me about CUPRA was their approach to originality and not trying to be all things to all people. That's an attitude I associate with and how I want to be known," Fowler shared. This reflects the core values that drive both Fowler's athletic ambitions and CUPRA's innovative design philosophy.

"The inspiration behind the design approach and the ambition to bring excitement to electric cars is how I see my role as a professional football player; to inspire others to strive for their dreams," Fowler continued, highlighting the parallels between her career and CUPRA's mission to challenge and embrace different.

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